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Oscar Mayer
Hugo Garza Cervantes, MexicoWe are completely satisfied with the services and attention obtained from AIM/Coolio Mexico. The fact they are constantly showing us their creative, innovative and highly functional products and proposals is something we are assessing in a very positive way.
Once we made the decision of display our products with AIM/Coolio Mexico differentiated proposals, we have work together in a great way, since the very first design proposals until the final production in really short time. This helps us to effectively execute the brand's marketing initiatives.
- Action: Oscar Mayer NFL
- Material: Freshboard/Coolio displays were developed, using 9 different players' images.
- Timing: 2014
- Locations: Supermarkets in Mexico
- Objectives: Looking for additional exposure in the Oscar Mayer POS, using a NFL license
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''By using a combination of Coolio with a roll banner we achieved results that lifted sales up 18 times.''
FrieslandCampinaJohan Elsinga, The Netherlands