Floorplan

We created a Coolio™ floor plan to visualize the possibilities and advantages of the Coolio™ & Freshboard™ concept. It is an effective cross merchandising planning tool and helps brands & retailers to maximize profits on a store-by-store basis.

The key to increased sales is through proper merchandising. This floor plan is therefore a great merchandising tool for implementing short-term promotional campaigns to reach quickly and efficiently the target audience. It facilitates the integration of chilled short promotional campaigns on the shop floor, all in order to optimize product placement and (proven) sales uplift.

Floorplan freshboard in store

Benefits of in-store Freshboard™ placement

Optimizing space
Offering a more visual appeal
Facilitating product replenishment
Improving of product positioning
Reinforcing Brand awareness

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Our clients

We are completely satisfied with the services and attention obtained from AIM/Coolio Mexico. The fact they are constantly showing us their creative, innovative and highly functional products and proposals is something we are assessing in a very positive way.

Oscar MayerHugo Garza Cervantes, Mexico